Projects

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LifestyleCommerce

About LifestyleCommerce

Expanding Beyond Marketplaces with a Direct-to-Consumer Strategy

LifestyleCommerce is a well-established e-commerce powerhouse with over 10 years of experience selling on major marketplaces such as Bol.com, Amazon, and Blokker. With a track record of 200,000+ satisfied customers, they have built a strong reputation for delivering high-quality everyday essentials across multiple product categories.

Their portfolio includes a diverse range of private label brands, each catering to a specific market. Wurk, their office and school essentials brand, offers products such as mouse pads, keyboards, and desk organizers, designed for both productivity and comfort. Meanwhile, Rubye specializes in hobby and toy products, providing creative and entertainment-focused solutions for consumers of all ages. Beyond these brands, LifestyleCommerce continues to expand its product offerings with additional private label categories, ensuring they meet the evolving needs of their customer base.

While their marketplace presence has been a key driver of success, LifestyleCommerce recognized the need to diversify its sales strategy and establish a direct-to-consumer (DTC) approach through an independent online store. That’s where Digintly stepped in to make their vision a reality.

Our Contribution

Building a Scalable DTC Webshop

At Digintly, we helped LifestyleCommerce transition from marketplace dependency to an owned sales channel, providing them with a powerful, scalable, and brand-centric webshop that enhances direct engagement with customers.

The Impact

A Self-Sustaining Sales Channel

With Digintly’s expertise in e-commerce development, LifestyleCommerce successfully launched their direct-to-consumer sales channel, giving them full control over branding, customer relationships, and pricing strategies. Key outcomes include:

Now, LifestyleCommerce can directly connect with customers, build long-term brand loyalty, and maximize profits by owning their own sales ecosystem.

Like what you see?

If this project sparked ideas for your own brand, let’s talk. We’d love to explore how we can bring your vision to life with the same strategic expertise.